If you’re reading this, you’re most likely involved in managing your organization’s customer-facing website. Regardless of your resources, existing tools, or experience, optimizing your site for conversion should be a major priority.
So how do you get started? The tools and techniques we at Imarc have used and found successful are thoroughly explored in our new ebook: Conversion rate optimization (CRO) strategies for any marketing budget. This ebook will help you plan for and successfully implement your own CRO strategy.
What we’ll cover:
- What is Conversion Rate Optimization (CRO)?
- Why do you need a CRO strategy?
- How do you implement a CRO strategy
- CRO for small and medium-sized businesses (SMB
- CRO for enterprise
- A checklist for CRO success