Beyond SEO: How to optimize your discoverability

Andrew Daley, Research and Strategy Lead
Posted on Feb 17, 2023

Providing the best possible user experience starts with search. How are your potential customers finding you? Let’s discuss the basics of findability and discoverability to help you optimize your website navigation, content, and SEO strategy work so that you can achieve a higher volume of traffic from the right audience and therefore increase your ROI.