Enlighten Operational Excellence (Enlighten Opex) provides cutting edge software and consulting services to its clients in the insurance, bank, and business process outsourcing (BPO) industries. Their platform measures and improves operational performance, as it focuses on the business potential, rather than the historical data of its offerings. After gaining traction in Australia, Enlighten Opex turned its sights to the U.S. Market in 2013. Enlighten Opex partnered with Imarc to redesign its website to highlight their global success and visually depict the company’s story.
We designed a responsive site with an innovative and modern feel, integrated with their key business systems to increase internal efficiency and to closely monitor success. The new site offers a streamlined prospect experience featuring relevant content that nurtures the buyer’s journey.