The Challenge
AEW Capital Management provides trusted real estate investment management services to investors worldwide, but its website didn't look or feel like it. They worked with Imarc to create a mobile-responsive website that showcases the extraordinary success of AEW over the last 35 years while presenting a more unified and global brand, including a thoughtful visual design of the homepage and complex yet exceptionally user-friendly property listings.
STATEMENT OF WORK INCLUDED
Strategy & research
- Stakeholder interviews
- Research
- Persona development
- User journeys
User experience
- Sitemaps
- Wireframes
- Responsive design
- Front-end development
Creative
- Visual design
- Art direction
Development
- Content management system