Empowering CPA societies to connect, grow, and thrive

Many of our CPA clients choose to upgrade their digital presence with Fuse, Imarc’s purpose-built platform for professional member societies. Fuse is designed to mitigate the technical challenges of legacy sites by providing seamless, out-of-the-box integration with AM.net. From automated dues and advanced CPE course registrations to intuitive event catalogs and simplified content management, Fuse empowers your administration team to deliver a frictionless, modern experience for your members.

MassCPAs holds a special place as Imarc’s very first CPA client, and our long-standing partnership has involved two major recent milestones. First, we transitioned their 11,000-member organization onto the Fuse platform. We benchmarked their legacy site, mitigated existing technical debt, and custom-built their exact feature wishlist—successfully launching ahead of schedule. Later, we worked with them to apply a brand-new visual identity to the site and executed a flawless domain migration, ensuring zero downtime and a consistent brand tone across every page.

To bring CTCPA into the current generation of CPA sites, Imarc migrated their nearly 6,000 members to the Fuse platform. Because their event catalog is a primary revenue driver, we meticulously analyzed best practices across dozens of CPA sites to custom-tailor their experience. We created a highly intuitive interface that allows CTCPA admins to easily group events and apply filters, while empowering members to seamlessly register for single events or purchase course bundles for their colleagues.

We partnered with the Arizona Society of CPAs to breathe life into their newly refreshed brand with a stunning front-end redesign. Without overhauling the existing site architecture, Imarc applied fresh art direction, typography, and dynamic color palettes across the homepage and global navigation elements. By creatively utilizing their new logo to add depth and texture, and updating their CMS to push dynamic content, we delivered a modern, member-focused aesthetic.

Taking a unique departure from a standard website redesign, we worked with MSCPA to design a hyper-targeted digital media campaign aimed at attracting fresh CPA talent. Focused on millennials across five regional cities, the campaign highlighted the exceptional work-life balance that Montana offers. We designed an enticing landing page with a beautiful color palette and landscape imagery that successfully captured attention and drove young professionals directly to the MSCPA’s job portal.

After an exhaustive search of available CPA society solutions on the market, the Virginia Society of CPAs chose Imarc. VSCPA became the 18th member society to join the Fuse platform, leveraging its robust architecture to deliver a superior, highly customized digital experience tailored to the exact needs of Virginia’s accounting professionals.

NESCPA came to us with a legacy website that had limited tools and capabilities. By upgrading them to the Fuse platform, we introduced direct integration with AM.net and a suite of advanced features. What made this project special was Imarc's heavy focus on administration. We led extensive training and onboarding sessions for the NESCPA team, ensuring they were completely comfortable utilizing their new, innovative internal tools to enhance their members' professional capabilities.

To support the Washington Society of CPAs, Imarc designed and launched a brand-new digital platform focused on operational efficiency. By seamlessly integrating the new website with AM.net, we eliminated backend friction and provided WSCPA’s administration with a vastly improved, easy-to-manage internal experience.

Looking to strengthen their members' careers and modernize their digital capabilities, LCPA turned to Imarc. We redesigned their website and seamlessly upgraded their digital infrastructure to the Fuse platform, equipping the society with the modern tools necessary to support Louisiana's accounting professionals both today and in the future.