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Merging six websites into one performant HubSpot experience

Jun 30, 2026
User Experience
Development
Awards
Maribeth Fitzpatrick
Director of Digital Experience Engineering

Datacor is the trusted source for proven software and expertise in process manufacturing, chemical distribution, and engineering. After acquiring several companies and rebranding with Mechanica, Datacor knew it needed a stronger, consolidated website to set itself up for future success.

Popular blog posts

Lessons learned and embracing ikigai in your work life

Why digital marketing agencies need to provide tangible results

Imarc insights for moving from SEO to AEO & GEO

Essential insights for leading an AI-forward digital marketing agency

How you show up with AI is your story: Make it a good one

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Jul 30, 2025
Strategy & Research
Digital Marketing
Karin Rio
Director of Strategy & Account Operations

Imarc insights for moving from SEO to AEO & GEO

Jun 24, 2025
Strategy & Research
Digital Marketing
Carly Acosta
Principal Digital Strategist

How to start any project strong (Hint: Metrics!)

Jun 11, 2025
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Dave Anastasi
Principal Web Engineer

Modern PHP practices for WordPress theme development

May 28, 2025
Strategy & Research
Development
Katie Desmond
Partner, Chief Revenue Officer
Patrick McPhail
Partner, Chief Executive Officer

5 website features that drive better leads for B2B tech

May 13, 2025
Strategy & Research
Creative
Andrew Daley
Imarc Alum
Gillian Barnes
Imarc Alum

Tech without dreck: Choose plain language for a better user experience

Apr 28, 2025
Strategy & Research
Digital Marketing
Gillian Barnes
Imarc Alum

How to determine your sponsorship value

Apr 16, 2025
Development
Kevin Hamer
Principal Front-end Engineer

A better way to use custom CSS properties

Mar 31, 2025
User Experience
Development
Digital Marketing
Katie Desmond
Partner, Chief Revenue Officer

Why you should invest in CRO, especially when money is tight

Mar 12, 2025
Strategy & Research
Digital Marketing
Karin Rio
Director of Strategy & Account Operations

The illusion of one-size-fits-all AI ROI in marketing

Feb 6, 2025
Creative
Rachel Lemieux
Senior Art Director

Finding excitement in writing and design

Jan 16, 2025
Creative
Rachel Lemieux
Senior Art Director

How to use workshops & mood boards for marketing campaign themes

Jan 8, 2025
Strategy & Research
Creative
Culture
Patrick McPhail
Partner, Chief Executive Officer
Katie Desmond
Partner, Chief Revenue Officer

Reflections earned six months post-digital agency rebrand

Dec 20, 2024
Strategy & Research
Creative
Digital Marketing
Gillian Barnes
Imarc Alum

Metrics roundup: Need-to-know numbers in digital marketing

Dec 10, 2024
Development
Culture
Bill Bushee
Lead Web Engineer

From dial-up to AI: Reflecting on 27 years of web development

Dec 2, 2024
Development
Maribeth Fitzpatrick
Director of Digital Experience Engineering
Jeff Turcotte
Director of Engineering

Crafting quality: Imarc’s engineering principles

Nov 21, 2024
Development
Linnea Hartsuyker
Lead Web Engineer

Introducing Craft 5: More success is just an upgrade away

Nov 13, 2024
Culture
Karin Rio
Director of Strategy & Account Operations

From our dogs to yours: Top consumer tech & traditional gifts

Nov 5, 2024
Strategy & Research
User Experience
Digital Marketing
Written by
Imarc Alum

AI + Personalization + Your website = Better user experience

Oct 8, 2024
Development
Digital Marketing
Jeff Turcotte
Director of Engineering

The future of security in digital marketing: Trends & predictions

Oct 2, 2024
Digital Marketing
Katie Desmond
Partner, Chief Revenue Officer

5 WordCamp 2024 takeaways & our next step with WordPress VIP

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Our leaders share their thoughts in person, too!

Katie Desmond and Patrick McPhail - Imarc's partners

Imarc’s Partners, Patrick McPhail and Katie Desmond, are two of Imarc’s longest-running team members. They’ve done just about every job at the digital agency and have since optimized each process for everyone who joined after them.

Invite Katie or Patrick to speak